Was recognized as the first Gujarati to become a superstar in Hindi films, and at the height of her fame, she paid tribute to her Gujarati heritage by starring in her first Gujarati film, "Akhand Saubhagyarati" (1963), which became a big hit. Coincidentally, the title "Akhand Saubhagyarati" would be used for a Gujarati television serial that Asha produced in 2005.
When Asha was shooting for films, she would always carry her food from home. Her heroes Shammi Kapoor, Shashi Kapoor, and Rajesh Khanna looked forward to eating her fried fish and Goan fish curry.