In 1999 Alex auditioned for the part of Darren Osbourne in Hollyoaks, but he lost out to Ashley Taylor-Dawson. About four years later he was up for the part of Dan Hunter, but was considered to look too young for that part, but ideal for the younger brother.
Is a loyal fan of Oldham Athletic soccer club and is their ground announcer for home games.
Trained at the Laine Johnson Theatre School.