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The Hucksters Overview:

The Hucksters (1947) was a Drama - Comedy Film directed by Jack Conway and produced by Arthur Hornblow Jr..

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The Hucksters (1947)

By Angela on Aug 14, 2012 From Hollywood Revue

After coming home from World War II, Vic Norman (Clark Gable) wants to get back into the advertising business.? When he lands an interview with Mr. Kimberly (Adolphe Menjou) at Kimberly Advertising Agency, their meeting is interrupted by Evan Llewellyn Evans (Sidney Greenstreet), the very demanding ... Read full article


The Hucksters (1947).

By Dawn on Nov 19, 2010 From Noir and Chick Flicks

The Hucksters (1947). Cast: Clark Gable, Deborah Kerr, Sydney Greenstreet, Adolphe Menjou, Ava Gardner and Keenan Wynn . War veteran Victor Albee Norman returns to New York City, wanting to land an advertising job with the Kimberly Advertising Agency. During his interview with Mr. Kimberly, Victor ... Read full article


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Quotes from

Victor Albee Norman: Miss Hammer, take a memorandum. To Mr. Kimberly: Dear Kim, For four years I haven't been listening to the radio much. Paragraph. Kim, in that time, it's gotten worse, if possible. More irritating, more commercials per minute, more spelling out of words, as if no one in the audience had gotten past the first grade. Paragraph. I know how tough Evans is, and some of the other sponsors, but I think we make a great mistake in letting them have their own way. We're paid to advise them. Why can't we advise them that people are grateful for what free entertainment they get on the air, grateful enough to buy the product that provides good shows. But, they have some rights, Kim, it's their homes we go into, and they're not grateful to people who get one foot in the door by pretending to offer them music and drama, and then take too much time in corny sales talk. Paragraph. I want to go on record as saying that I think radio has to turn over a new leaf. We've pushed and badgered the listeners, we've sung to them and screamed at them, we've insulted them, cheated them and angered them, turned their homes into a combination grocery store, crap game and midway. Kim, some day, 50 million people are going to just reach out and turn off their radios,
[snaps fingers]
Victor Albee Norman: snap, just like that - and that's the end of the gravy, for you, and me, and Evans. Sign it love and kisses, Vic.


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Facts about

MGM had paid close to $200,000 for the motion picture rights to Frederic Wakeman's national bestselling novel, of which the film is based on.
The character portrayed by Sydney Greenstreet was allegedly based on the CEO of American Tobacco in the 1940's, whose relentless slogans were drilled into the radio audience: "LS/MFT: Yes, Lucky Strike Means Fine Tobacco" and,when the cigarette package changed from forest green to white, in order to appeal to women, "Lucky Strike Green has gone to war!"
The novel upon which this film is based was itself inspired by a real-life exposé in "The Saturday Evening Post". The four-part article, entitled "The Star Spangled Octopus," was a look at how the talent and promotional agency MCA had managed to monopolize most areas of popular entertainment by the mid-1940s. In the novel, the character of Dave Lash is based directly on MCA founder and president Jules C. Stein and his right-hand-man is based on Lew Wasserman. The movie version retains these elements of the book's form but is otherwise fairly sanitized. The one exception: the exterior of the fictional agency Talent Ltd. is shown once during the movie - and the building in the shot is unmistakably MCA's Beverly Hills headquarters.
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Also directed by Jack Conway




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Also produced by Arthur Hornblow Jr.




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Also released in 1947




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